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UX: Update guidance for target DAU/MAU (#20908)

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This goal may vary for different types of communities, but 20% is a more reasonable target as a default for the ratio of daily active users / monthly active users (DAU/MAU).
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David McClure
2023-03-30 21:27:37 -04:00
committed by GitHub
parent 05024691b3
commit 9fbe476262
1 changed files with 1 additions and 1 deletions
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config/locales/server.en.yml
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@@ -1194,7 +1194,7 @@ en:
title: "DAU/MAU" title: "DAU/MAU"
xaxis: "Day" xaxis: "Day"
yaxis: "DAU/MAU" yaxis: "DAU/MAU"
description: "Number of members that logged in in the last day divided by number of members that logged in in the last month – returns a % which indicates community 'stickiness'. Aim for >30%." description: "Number of members that logged in in the last day divided by number of members that logged in in the last month – returns a % which indicates community 'stickiness'. Aim for >20%."
daily_engaged_users: daily_engaged_users:
title: "Daily Engaged Users" title: "Daily Engaged Users"
xaxis: "Day" xaxis: "Day"