diff --git a/public/app/features/admin/UserListAdminPage.tsx b/public/app/features/admin/UserListAdminPage.tsx
index 45961d2d8a9..dfb7864ca73 100644
--- a/public/app/features/admin/UserListAdminPage.tsx
+++ b/public/app/features/admin/UserListAdminPage.tsx
@@ -1,4 +1,4 @@
-import React, { useEffect, useMemo, memo } from 'react';
+import React, { ComponentType, useEffect, useMemo, memo } from 'react';
 import { css, cx } from '@emotion/css';
 import { connect, ConnectedProps } from 'react-redux';
 import {
@@ -16,10 +16,20 @@ import Page from 'app/core/components/Page/Page';
 import { TagBadge } from 'app/core/components/TagFilter/TagBadge';
 import { contextSrv } from 'app/core/core';
 import { getNavModel } from '../../core/selectors/navModel';
-import { AccessControlAction, StoreState, Unit, UserDTO } from '../../types';
+import { AccessControlAction, StoreState, Unit, UserDTO, UserFilter } from '../../types';
 import { changeFilter, changePage, changeQuery, fetchUsers } from './state/actions';
 import PageLoader from '../../core/components/PageLoader/PageLoader';
 
+export interface FilterProps {
+  filters: UserFilter[];
+  onChange: (filter: any) => void;
+  className?: string;
+}
+const extraFilters: Array<ComponentType<FilterProps>> = [];
+export const addExtraFilters = (filter: ComponentType<FilterProps>) => {
+  extraFilters.push(filter);
+};
+
 const mapDispatchToProps = {
   fetchUsers,
   changeQuery,
@@ -34,7 +44,7 @@ const mapStateToProps = (state: StoreState) => ({
   showPaging: state.userListAdmin.showPaging,
   totalPages: state.userListAdmin.totalPages,
   page: state.userListAdmin.page,
-  filter: state.userListAdmin.filter,
+  filters: state.userListAdmin.filters,
   isLoading: state.userListAdmin.isLoading,
 });
 
@@ -55,7 +65,7 @@ const UserListAdminPageUnConnected: React.FC<Props> = ({
   page,
   changePage,
   changeFilter,
-  filter,
+  filters,
   isLoading,
 }) => {
   const styles = useStyles2(getStyles);
@@ -79,13 +89,16 @@ const UserListAdminPageUnConnected: React.FC<Props> = ({
             />
             <RadioButtonGroup
               options={[
-                { label: 'All users', value: 'all' },
-                { label: 'Active last 30 days', value: 'activeLast30Days' },
+                { label: 'All users', value: false },
+                { label: 'Active last 30 days', value: true },
               ]}
-              onChange={changeFilter}
-              value={filter}
+              onChange={(value) => changeFilter({ name: 'activeLast30Days', value })}
+              value={filters.find((f) => f.name === 'activeLast30Days')?.value}
               className={styles.filter}
             />
+            {extraFilters.map((FilterComponent, index) => (
+              <FilterComponent key={index} filters={filters} onChange={changeFilter} className={styles.filter} />
+            ))}
           </div>
           {contextSrv.hasPermission(AccessControlAction.UsersCreate) && (
             <LinkButton href="admin/users/create" variant="primary">
@@ -117,6 +130,8 @@ const UserListAdminPageUnConnected: React.FC<Props> = ({
                               dashboard/folder permissions.{' '}
                               <a
                                 className={styles.link}
+                                target="_blank"
+                                rel="noreferrer noopener"
                                 href={
                                   'https://grafana.com/docs/grafana/next/enterprise/license/license-restrictions/#active-users-limit'
                                 }
@@ -327,10 +342,9 @@ const getStyles = (theme: GrafanaTheme2) => {
       color: ${theme.colors.text.disabled};
     `,
     link: css`
-      color: ${theme.colors.text.link};
-      :hover {
-        text-decoration: underline;
-      }
+      color: inherit;
+      cursor: pointer;
+      text-decoration: underline;
     `,
   };
 };
diff --git a/public/app/features/admin/state/actions.ts b/public/app/features/admin/state/actions.ts
index 71c6a0724ef..c96cf61fd9d 100644
--- a/public/app/features/admin/state/actions.ts
+++ b/public/app/features/admin/state/actions.ts
@@ -1,7 +1,7 @@
 import config from 'app/core/config';
 import { dateTimeFormat, dateTimeFormatTimeAgo } from '@grafana/data';
 import { getBackendSrv, locationService } from '@grafana/runtime';
-import { ThunkResult, LdapUser, UserSession, UserDTO, AccessControlAction } from 'app/types';
+import { ThunkResult, LdapUser, UserSession, UserDTO, AccessControlAction, UserFilter } from 'app/types';
 
 import {
   userAdminPageLoadedAction,
@@ -258,12 +258,23 @@ export function clearUserMappingInfo(): ThunkResult<void> {
 
 // UserListAdminPage
 
+const getFilters = (filters: UserFilter[]) => {
+  return filters
+    .map((filter) => {
+      if (Array.isArray(filter.value)) {
+        return filter.value.map((v) => `${filter.name}=${v.value}`).join('&');
+      }
+      return `${filter.name}=${filter.value}`;
+    })
+    .join('&');
+};
+
 export function fetchUsers(): ThunkResult<void> {
   return async (dispatch, getState) => {
     try {
-      const { perPage, page, query, filter } = getState().userListAdmin;
+      const { perPage, page, query, filters } = getState().userListAdmin;
       const result = await getBackendSrv().get(
-        `/api/users/search?perpage=${perPage}&page=${page}&query=${query}&filter=${filter}`
+        `/api/users/search?perpage=${perPage}&page=${page}&query=${query}&${getFilters(filters)}`
       );
       dispatch(usersFetched(result));
     } catch (error) {
@@ -283,7 +294,7 @@ export function changeQuery(query: string): ThunkResult<void> {
   };
 }
 
-export function changeFilter(filter: string): ThunkResult<void> {
+export function changeFilter(filter: UserFilter): ThunkResult<void> {
   return async (dispatch) => {
     dispatch(usersFetchBegin());
     dispatch(filterChanged(filter));
diff --git a/public/app/features/admin/state/reducers.test.ts b/public/app/features/admin/state/reducers.test.ts
index cbd30cbe862..00052d54e4c 100644
--- a/public/app/features/admin/state/reducers.test.ts
+++ b/public/app/features/admin/state/reducers.test.ts
@@ -32,7 +32,7 @@ const makeInitialUserListAdminState = (): UserListAdminState => ({
   perPage: 50,
   totalPages: 1,
   showPaging: false,
-  filter: 'all',
+  filters: [{ name: 'activeLast30Days', value: true }],
   isLoading: false,
 });
 
diff --git a/public/app/features/admin/state/reducers.ts b/public/app/features/admin/state/reducers.ts
index d619e26f64b..ec025749216 100644
--- a/public/app/features/admin/state/reducers.ts
+++ b/public/app/features/admin/state/reducers.ts
@@ -11,6 +11,7 @@ import {
   UserOrg,
   UserSession,
   UserListAdminState,
+  UserFilter,
 } from 'app/types';
 
 const initialLdapState: LdapState = {
@@ -128,7 +129,7 @@ const initialUserListAdminState: UserListAdminState = {
   perPage: 50,
   totalPages: 1,
   showPaging: false,
-  filter: 'all',
+  filters: [{ name: 'activeLast30Days', value: false }],
   isLoading: false,
 };
 
@@ -171,10 +172,20 @@ export const userListAdminSlice = createSlice({
       ...state,
       page: action.payload,
     }),
-    filterChanged: (state, action: PayloadAction<string>) => ({
-      ...state,
-      filter: action.payload,
-    }),
+    filterChanged: (state, action: PayloadAction<UserFilter>) => {
+      const { name, value } = action.payload;
+
+      if (state.filters.some((filter) => filter.name === name)) {
+        return {
+          ...state,
+          filters: state.filters.map((filter) => (filter.name === name ? { ...filter, value } : filter)),
+        };
+      }
+      return {
+        ...state,
+        filters: [...state.filters, action.payload],
+      };
+    },
   },
 });
 
diff --git a/public/app/types/user.ts b/public/app/types/user.ts
index 13cffb0db4f..df2dd4129cb 100644
--- a/public/app/types/user.ts
+++ b/public/app/types/user.ts
@@ -1,4 +1,5 @@
 import { OrgRole } from '.';
+import { SelectableValue } from '@grafana/data';
 
 export interface OrgUser {
   avatarUrl: string;
@@ -106,6 +107,7 @@ export interface UserAdminError {
   body: string;
 }
 
+export type UserFilter = Record<string, string | boolean | SelectableValue[]>;
 export interface UserListAdminState {
   users: UserDTO[];
   query: string;
@@ -113,6 +115,6 @@ export interface UserListAdminState {
   page: number;
   totalPages: number;
   showPaging: boolean;
-  filter: string;
+  filters: UserFilter[];
   isLoading: boolean;
 }